STUDY GOALS AND OBJECTIVES
This report is an updated edition of a study published by BCC Research in 2009. Its goal is to provide a detailed and comprehensive multi-client study of the global market for friction products and materials in light vehicles, medium- and heavy-duty trucks, aircraft, and other industrial applications, as well as potential business opportunities in the future. The report covers both original equipment (OE) markets and the aftermarket. Its objectives include a thorough coverage of the underlying economic issues driving the friction products and materials business, as well as assessments of new and potential products that companies are developing. Social, political, and regulatory issues are also covered, as are international markets. Another important objective is to provide realistic market data and forecasts for friction products and materials.
REASONS FOR DOING THE STUDY
It has been nearly three years since BCC Research’s last technical market study on friction products and materials. Since then, the friction materials’ market has undergone significant changes, both as a result of the 2008-2009 recession and continuing economic difficulties in most of the developed markets, and the growth of customer industries in the emerging markets, particularly China and India.
The friction materials industry is still relatively secretive, and as such it is very difficult to obtain solid information on how much of these materials are being sold and where. There are very few sources concerning friction materials, and they have presented a most incomplete picture. Estimates for the size of the friction materials market have been few and far between, although a number of companies have shown interest in the market.
Audiences for this study include marketing executives, business unit managers, and other decision-makers in friction products and materials companies. Technology suppliers, suppliers of plastic resins and other materials, and other companies peripheral to this business also represent a key audience.
SCOPE OF REPORT
The scope of this report is comprehensive, covering the present status of and future prospects for OE/aftermarket friction materials and products in North America (i.e., the United States and Canada), Western Europe, Japan, China, India, and other global markets. The North American market is covered in the greatest detail. The report covers diverse segments such as light vehicles, medium- and heavy-duty trucks, the automotive aftermarket, aircraft/aerospace, construction and other off-road equipment, and various industrial applications. These are analyzed in detail as well as technology developments, market conditions and opportunities, and 5-year forecasts. The role of new technologies is reviewed in this comprehensive report.
In order to generate the information necessary to construct a reasonable future market for friction materials, it is necessary to undertake an examination of the advantages and disadvantages of the various types of materials. In particular, environmental concerns are very significant for some types of friction materials. This report covers two types of friction materials:
- Dry friction materials, such as non-asbestos organic (NAO), semimetallic low-metallic, and asbestos friction materials.
- Wet-friction materials such as paper products.
In addition to various friction materials and products, the report also covers the many issues concerning the merits and future prospects of the business, including corporate strategies, technologies, and the means for providing these products and service offerings. It also covers in detail the social, political, regulatory, and economic issues that so many regard as critical to the industry’s current state of change. The report provides a review of the friction materials and products industry and its structure, and the many companies involved in providing these materials and technologies. The competitive position of the main players in the market and the strategic options they face are also discussed, as well as such competitive factors as marketing, distribution, and operations.
The values presented in the forecast tables represent the value of the friction products purchased by the OE manufacturers and other industrial companies. These measure value at the point of apparent consumption, regardless of where the friction product was manufactured. For materials, the values represent those paid by the friction product manufacturers. The volume data represent the consumption of these materials by the friction product manufacturers at the point of manufacture for these products, regardless of where the product is sold and used.
Initially, a comprehensive and exhaustive search of the literature on friction materials and products was conducted. These secondary sources included automotive and related journals and books, trade literature, marketing literature, other product/promotional literature, annual reports, security analyst reports, and other publications.
In a second phase, a series of semistructured interviews were conducted with marketing executives, engineers, business unit managers, design engineers, and other personnel at the friction materials and products companies. Other sources included academics, technology, and materials suppliers, technical experts, trade association officials, government officials, and consulting companies.
The author of the 2009 BCC study on which this report is based, Calvin Swift, has more than 25 years of experience in competitive intelligence, industrial market research, planning and marketing at major corporations, market research consultancies, and think tanks. He advises and briefs management about economic and industry conditions, strategic developments, and the effects of proposed developments in plastics, metals, and other materials. The author has employed scenario analysis to investigate and research the future of industry to identify the impact of globalization, consolidation, demographics, changing industry structure, and technological innovation. His particular interest lies in the interaction of strategy, economic and industry developments, and innovation. He holds a BA and a MS degree in industrial economics, and has completed other studies in business administration.
The analyst responsible for updating the report is Andrew McWilliams, a partner in the Boston-based international technology and marketing consulting firm, 43rd Parallel, LLC. Mr. McWilliams is the author of numerous other BCC studies of advanced materials and their applications, including:
- AVM038D Advanced Structural Carbon Products: Fibers, Foams and Composites.
- AVM056B Lightweight Materials in Transportation.
- AVM015F High-Performance Ceramic Coatings: Markets and Technologies.
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The information developed in this report is intended to be as reliable as possible at the time of publication and of a professional nature. This information does not constitute managerial, legal or accounting advice, nor should it serve as a corporate policy guide, laboratory manual or an endorsement of any product, as much of the information is of a speculative in nature. The author assumes no responsibility for any loss or damage that might result from reliance on the reported information or from its use.