STUDY GOALS AND OBJECTIVES
This study will determine the current status of the weight loss products and services market, assess its growth potential during the 5-year period from 2009 to 2014, and evaluate all its segments in terms of marketable products and services.
REASONS FOR DOING THE STUDY
As the number of overweight and obese individuals in the United States grows at epidemic rates, business opportunity abounds. While businesses addressing the needs of the overweight and obese will continue to find relevancy in traditional products and services, the weight loss market continues to evolve and benefit from innovation. This study shall analyze all of these trends through 2014.
SCOPE OF REPORT
In this report, the weight loss industry is defined, broadly, as the businesses for which significant revenue is generated by the claim of contributing to weight loss or fat loss. While the report includes categories traditionally considered part of the “weight loss industry,” such as weight loss centers and weight loss drugs, it also includes categories such as video games and liposuction. In other words, products and services that target, in whole or in part, weight or fat loss among the overweight and obese are included in this report.
This study incorporates four major industry categories related to the weight loss market: ingested goods, non-ingested goods, consumer services, and medical services. It analyzes each commercial and technological element as it relates to current market status and its impact on future markets. It presents forecasts of growth during the next 5 years. In addition, the dynamics of consumer behavior are analyzed as they relate to the weight loss market.
More specifically, this study incorporates the following industry segments: diet and low-calorie food and beverages; nutraceuticals; pharmaceuticals; equipment; electronic media; print media; weight loss centers and diet preparation; gyms, health clubs, and training; bariatric surgery; and lipectomy.
The report analyzes each commercial and technological element as it relates to current market status and its impact on future markets. It presents forecasts of growth during the next 5 years. In addition, the dynamics of consumer and patient behavior are analyzed as they relate to obesity and any possible methods that could be successful in treating it.
All of the analyses are presented in quantitative table and chart formats. Numerical relationships are related to more qualitative information to provide both measurable dimensions and insights into the causes and effects of behavior, technological, commercial, and governmental activity.
This is a study of 10 industry segments and their prospects for achieving market growth and providing efficacious treatment for overweight and obesity.
BCC presents the industry’s economic environment, technological descriptions and issues, applications, market factors and potential. It projects sales of products and services through 2014.
Businesses dealing in the food and beverage, nutraceutical, pharmaceutical, equipment, electronic media, print media, cosmetics, weight loss centers, gym, health club, personal training, diet management, food preparation, corporate, medical guidance, lipectomy, and bariatric surgery sectors, within or related to the weight loss industry, shall find this study of interest.
More broadly, this report is of interest to companies, institutions, and researchers working within the weight loss space, including manufacturers, consumer service providers, medical service providers, wholesalers, retailers, technologists, government agencies, universities, students, journalists, and other concerned individuals and groups.
Through primary and secondary sources, BCC determined revenues received by businesses. Past, current, and projected revenue amounts are in present dollars at the manufacturer level (for products) or at the point of transaction (for services).
BCC interviewed approximately 100 individuals to obtain primary data for this study. Respondents were guaranteed nondisclosure of interview data to protect their identities. Respondents represented a variety of business levels in industry segments, trade and professional organizations, trade and professional publishers, university and science organizations, and various levels of government. A considerable amount of secondary data was obtained, largely via the Internet, from government, trade and professional organizations, universities, and others. Sources of numerical data are noted throughout the report.
Eric Santos has been a professional in the pharmaceutical, nutraceutical, and food/beverage industries for more than 10 years, in both manufacturing and strategy. He received his MBA from INSEAD and his BS in Chemical Engineering from the University of California at Berkeley.
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The information developed in this report is intended to be as reliable as possible at the time of publication and of a professional nature. This information does not constitute managerial, legal, or accounting advice; nor should it serve as a corporate policy guide, laboratory manual, or an endorsement of any product, as much of the information is speculative in nature. The author assumes no responsibility for any loss or damage that might result from reliance on the reported information or its use.