Global Market Study on Programmatic Advertising Platform

Jun 2017| PMR266A| Persistence Market Research

Report Highlights

Persistence Market Research presents a comprehensive report on the global programmatic advertising platform market titled ‘Programmatic Advertising Platform Market: Global Industry Analysis 2012-2016 and Forecast 2017-2025’. The report begins with an elaborate executive summary that lists important market numbers related to the global programmatic advertising platform market such as the market values for the year 2017 and 2025 and the most attractive segment and region in this market. The executive summary also gives a concise list of drivers, restraints and trends in the global programmatic advertising platform market, which are dealt in detail in another exclusive section of this report. The executive summary also has a list of prominent players operating in the global programmatic advertising platform market. There is also a concise and yet informative Persistence Market Research analysis on the overall market approach of the leading players operating in the global programmatic advertising platform market and information is also given on the target transaction mode and the target region that are most lucrative in this market. The differentiating strategies of the leading market players is also mentioned in the executive summary.

Also, in another part of the executive summary, the recommendations of Persistence Market Research regarding the important aspects of the programmatic advertising platform market are given. At the end of the executive summary, there is a diagrammatic representation of the various stages of the global programmatic advertising platform market namely the introduction stage, growth stage, maturity stage and stagnancy stage. After the executive summary, there is a section on the market introduction that gives the market definitions of the programmatic advertising platform market and explains terms like real time bidding, private marketplace and automated guaranteed.

Market Taxonomy

By Transaction Mode

  • Real Time Bidding
  • Private Marketplace
  • Automated Guaranteed

By Ad Format

  • Desktop Display
  • Desktop Video
  • Mobile Display
  • Mobile Video

By Enterprise Size

  • SMBs
  • Large Enterprises

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa

A section of the report focuses on the market overview of the programmatic advertising platform market. This is in the form of global programmatic advertising platform market value in US$ Mn for the period 2017 till 2025. The market overview is also in the form of global programmatic advertising platform market share by transaction mode, by enterprise size, by ad format and by region for the year 2025. The report also highlights the parent market overview of the programmatic advertising platform market, which gives information about the various components of the parent market. The section that follows focuses on the programmatic advertising platform market value chain analysis. Subsequent sections of the report contain information about the regional market analysis and forecast of the programmatic advertising platform market for the various assessed regions given in the market taxonomy. These sections also contain a detailed analysis of the market dynamics of the programmatic advertising platform market. This exhaustive section talks about the macro-economic factors that play a part in shaping the global programmatic advertising platform market. Along with this, there is an exhaustive explanation about the drivers, restraints and trends applicable in the programmatic advertising platform market across the specific regions. This is an important subsection of the report as it contains a detailed explanation about the factors that encourage the growth of this market as well as the factors that hamper the growth of this market. Besides this, weightage of impact of the forecast factors is also given in this subsection. After the market dynamics, the regional subsections of this report contain important market information such as programmatic advertising platform market size (US$ Mn) forecast by country, by transaction mode, by ad format and by enterprise size. Towards the end of these sections, a list of regional programmatic advertising platform market participants is mentioned.

An entire section of the report is devoted to the competition landscape of the global programmatic advertising platform market. This competition landscape gives a dashboard view of the key companies operating in the global programmatic advertising platform market. Each of the leading companies is also profiled individually and important information about the company such as company details, company description, product portfolio along with key developments concerning the company and strategic analysis is presented. This competition landscape is the most important section of the report as it imparts a deep understanding of the leading companies operating in the global programmatic advertising platform market and is valuable for new entrants as well as for established market players.

Research Methodology

Overall market size has been analyzed through historical data, primary responses, and public domain data. Revenue of companies in the programmatic advertising platform market has been benchmarked to ascertain the market size for the base year. Macroeconomic indicators such as GDP and industry growth have been considered to forecast the market size over the assessment period. The historical growth trend of end-use industries, market participants’ performance, as well as the present macro-economic outlook has been taken into consideration for estimating the overall market trend forecast. This data is then validated using the triangulation method and is extensively scrutinized using advanced tools to garner quantitative and qualitative insights into the global programmatic advertising platform market.

  • Table 1 : North America Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 2 : North America Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 3 : Latin America Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 4 : Latin America Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 5 : Europe Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 6 : Europe Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 7 : Europe Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 8 : Europe Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 9 : Asia Pacific Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 10 : Asia Pacific Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 11 : Asia Pacific Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 12 : Asia Pacific Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 13 : MEA Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2012�2016
  • Table 14 : MEA Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Table 15 : Global Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Region, 2012�2016
  • Table 16 : Global Programmatic Advertising Platform Market Value Analysis (US$ Mn), By Country, 2017�2025
  • Figure 1 : U.S. Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 2 : U.S. Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 3 : Canada Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 4 : Canada Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 5 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 6 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 7 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 8 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 9 : Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 10 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 11 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 12 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 13 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 14 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 15 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 16 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 17 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 18 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 19 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 20 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2017�2025
  • Figure 21 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 22 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025
  • Figure 23 : Brazil Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 24 : Brazil Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 25 : Mexico Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 26 : Mexico Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 27 : Rest of Latin America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 28 : Rest of Latin America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 29 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 30 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 31 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 32 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 33 : Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 34 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 35 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 36 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 37 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 38 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 39 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 40 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 41 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 42 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 43 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 44 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMbs Segment 2017�2025
  • Figure 45 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 46 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025
  • Figure 47 : Germany Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 48 : Germany Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 49 : U.K. Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 50 : U.K. Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 51 : France Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 52 : France Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 53 : Spain Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 54 : Spain Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 55 : Italy Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 56 : Italy Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 57 : Poland Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 58 : Poland Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 59 : Russia Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 60 : Russia Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 61 : Rest of Europe Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 62 : Rest of Europe Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 63 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 64 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 65 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 66 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 67 : Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 68 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 69 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 70 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 71 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 72 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 73 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 74 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 75 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 76 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 77 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 78 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2017�2025
  • Figure 79 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 80 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025
  • Figure 81 : China Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 82 : China Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 83 : Japan Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 84 : Japan Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 85 : India Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 86 : India Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 87 : ASEAN Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 88 : ASEAN Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 89 : Australia and New Zealand Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 90 : Australia and New Zealand Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 91 : Rest of Asia Pacific Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 92 : Rest of Asia Pacific Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 93 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 94 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 95 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 96 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 97 : Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 98 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 99 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 100 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 101 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 102 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 103 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 104 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 105 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 106 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 107 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 108 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2017�2025
  • Figure 109 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 110 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025
  • Figure 111 : GCC Countries Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 112 : GCC Countries Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 113 : North Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 114 : North Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 115 : South Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 116 : South Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 117 : Turkey Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 118 : Turkey Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 119 : Rest of Middle East and Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 120 : Rest of Middle East and Africa Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 121 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 122 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 123 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 124 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 125 : Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 126 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 127 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 128 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 129 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 130 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 131 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 132 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 133 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 134 : Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 135 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 136 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2017�2025
  • Figure 137 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 138 : Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025
  • Figure 139 : North America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 140 : North America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 141 : Latin America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 142 : Latin America Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 143 : Europe Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 144 : Europe Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 145 : Asia Pacific Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 146 : Asia Pacific Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 147 : MEA Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, 2012�2016
  • Figure 148 : MEA Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth Forecast, 2017�2025
  • Figure 149 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2012�2016
  • Figure 150 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Real Time Bidding Segment 2017�2025
  • Figure 151 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2012�2016
  • Figure 152 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Private Marketplace Segment 2017�2025
  • Figure 153 : Global Programmatic Advertising platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2012�2016
  • Figure 154 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Automated Guaranteed Segment 2017�2025
  • Figure 155 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2012�2016
  • Figure 156 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Display Segment 2017�2025
  • Figure 157 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2012�2016
  • Figure 158 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Desktop Video Segment 2017�2025
  • Figure 159 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2012�2016
  • Figure 160 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Display Segment 2017�2025
  • Figure 161 : Global Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2012�2016
  • Figure 162 : Global Programmatic Advertising Market Value (US$ Mn) & Y-o-Y Growth, By Mobile Video Segment 2017�2025
  • Figure 163 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2012�2016
  • Figure 164 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By SMBs Segment 2017�2025
  • Figure 165 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2012�2016
  • Figure 166 : Global Programmatic Advertising Platform Market Value (US$ Mn) & Y-o-Y Growth, By Large Enterprises Segment 2017�2025

Persistence Market Research (PMR) is a third-platform research firm. Our research model is a unique collaboration of data analytics and market research methodology to help businesses achieve optimal performance.

To support companies in overcoming complex business challenges, we follow a multi-disciplinary approach. At PMR, we unite various data streams from multi-dimensional sources. By deploying real-time data collection, big data, and customer experience analytics, we deliver business intelligence for organization of all sizes.

Why BCC Research?

Every purchase provides access to:

  • Thousands of recently published reports from select publishers
  • Discounts of up to 50% on over 20,000 additional reports from all publishers
  • Our analysts and research concierge for all inquiries
CUSTOM RESEARCH

Need a custom data table, graph or complete report? Tell us more.

Contact Us
Share This Report