Over the Top (OTT) Services Market Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 - 2025

Apr 2018| TMR552A| Transparency

Report Highlights

Global OTT Services Market – Overview

OTT services are delivered over internet service provider’s channel, however they have no involvement of any sort in planning or provisioning the service. As these services are directly offered to consumers ‘over the top’ of internet service provider’s network, they are called as over the top services. Smartphone penetration and affordable high speed mobile internet packages are the major drivers for the OTT service market. The compatibility of the smart devices with these OTT services have made it possible to access them from anywhere and at any time.  The report covers all the key developments and technologies that plays a significant role in OTT services market progress during that period. The study provides a complete perspective on the OTT services market’s growth during the forecast period in terms of revenue (in US$ Bn), across different geographies including North America, Asia Pacific, Europe, South America, and Middle East & Africa (MEA).

The market overview of the report determines the major market trends and the developments in the recent years. It also includes the drivers, restraints, and opportunities that encourage the current position and future prospects of the OTT market. Service and segment definitions help in understanding different types of OTT services which are incorporated in the report. A market attractiveness analysis has also been offered for every geographic region in the report to give an in-depth analysis of the competitive scenario of the global OTT services market. In addition, the report provides a synopsis of the various strategies of key players present in the market.

Global OTT Services Market: Segmentations

The report segments the global OTT services market on the basis of business model such as premium and subscriptions, adware and e-commerce. By application, the market has been classified into communication, e-services, media content, and cloud services. The media content is further classifies into audio/video, gaming and web content. By End-use Vertical, the market is segmented into personal and commercial. The commercial segment is further sub segmented into healthcare, IT, ecommerce, education, media and entertainment and others that includes Manufacturing, Energy and Transportation. Thus, the report provides in-depth cross-segment analysis of the OTT services market and organizes it into several levels, thus providing valuable insights at the micro and macro levels.

Global OTT Services Market: Research Methodology

The OTT services market estimates are the outcome of our thorough secondary research and in-house expert panel reviews. These market calculations have been evaluated by taking into account the effect of several political, technological, economic, legal and social factors besides the current market dynamics disturbing the OTT services market’s development. On the basis of country, North American market is divided into the U.S., Canada and Rest of North America. Similarly, Asia Pacific has been segmented into China, Japan, and Rest of Asia Pacific. Europe market is divided into U.K., Germany, France, and Rest of Europe. South American region comprises of Brazil and Rest of South America. Similarly, Middle East and Africa has been segmented into GCC countries, South Africa and Rest of Middle East and Africa. This report provides regional key trends and key findings for the OTT services in the particular geographies. Also, the report provides insights related to the policies and regulations according to the various geographical regions mentioned above. Additionally, Porter’s Five Forces analysis describes the aspects that are affecting the OTT services market at present.

Companies Profiled in Business Report

Facebook, Inc., Twitter Inc., LinkedIn Corporation, Netflix, Inc., Google, Inc., Skype (Microsoft Corporation),Amazon Inc., Apple, Inc., Rakuten, Inc., Evernote Corporation, Dropbox, Inc., Hulu, LLC. Electronic Instruments Co., Ltd are some of the major players in the global OTT services market that has been described in this study. Information such as financials, business strategies, SWOT analysis, recent developments, and other such strategic information relating to these companies have been accordingly provided as a portion of company profiling.

Segmentations of the OTT Services market:

By Business Model

Premium and Subscriptions
Adware
E-commerce
By Application

Communication
E-Services
Media Content
Audio/Video
Gaming
Web Content
Cloud services
By End Use

Personal
Commercial
Healthcare
Media and Entertainment
Ecommerce
IT
Education
Others (Manufacturing, Energy and Transportation)
By Geography

North America
U.S.
Canada
Rest of North America
Europe
U.K.
Germany
France
Rest of Europe
Asia Pacific
China
Japan
Rest of Asia Pacific
Middle East and Africa (MEA)
GCC Countries
South Africa
Rest of MEA
South America
Brazil
Rest of South America

  • Table 1 : Global OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 2 : Global OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 3 : Global OTT Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 4 : Global OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 5 : Global OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 6 : Global OTT Market Forecast, By Region, 2015–2025 (US$ Bn)
  • Table 7 : North America OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 8 : North America OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 9 : North America VR Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 10 : North America OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 11 : North America OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 12 : North America OTT Market Forecast, By Country, 2015–2025 (US$ Bn)
  • Table 13 : Europe OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 14 : Europe OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 15 : Europe VR Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 16 : Europe OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 17 : Europe OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 18 : Europe OTT Market Forecast, By Country, 2015–2025 (US$ Bn)
  • Table 19 : APAC OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 20 : APAC OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 21 : APAC VR Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 22 : APAC OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 23 : APAC OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 24 : APAC OTT Market Forecast, By Country, 2015–2025 (US$ Bn)
  • Table 25 : MEA OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 26 : MEA OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 27 : MEA VR Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 28 : MEA OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 29 : MEA OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 30 : MEA OTT Market Forecast, By Country, 2015–2025 (US$ Bn)
  • Table 31 : South America OTT Market Forecast, By Business Model, 2015–2025 (US$ Bn)
  • Table 32 : South America OTT Market Forecast, By Application, 2015–2025 (US$ Bn)
  • Table 33 : South America VR Market Forecast, By Media Content, 2015–2025 (US$ Bn)
  • Table 34 : South America OTT Market Forecast, By End-use Vertical, 2015–2025 (US$ Bn)
  • Table 35 : South America OTT Market Forecast, By Commercial, 2015–2025 (US$ Bn)
  • Table 36 : South America OTT Market Forecast, By Country, 2015–2025 (US$ Bn)
  • Figure 1 : Market Revenue Projections, 2015 – 2025 (US$ Bn)
  • Figure 2 : Market Value Share By Business Model (2017)
  • Figure 3 : Market Value Share By Application (2017)
  • Figure 4 : Market Value Share By End-use Vertical (2017)
  • Figure 5 : Market Value Share By Geography (2017)
  • Figure 6 : Global OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 7 : Premium & Subscription Graph
  • Figure 8 : Adware Graph
  • Figure 9 : E-commerce Graph
  • Figure 10 : Business Model Comparison Matrix
  • Figure 11 : OTT Market Attractiveness Analysis, By Business Model
  • Figure 12 : Global OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 13 : Communication Graph
  • Figure 14 : E-services Graph
  • Figure 15 : Media Content Graph
  • Figure 16 : Cloud Service Graph
  • Figure 17 : Global OTT Market Value Share Analysis, By Media Content, 2017 and 2025
  • Figure 18 : Application Comparison Matrix
  • Figure 19 : Global OTT Market Forecast, By Application
  • Figure 20 : Global OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 21 : Personal Graph
  • Figure 22 : Commercial Graph
  • Figure 23 : Global OTT Market Value Share Analysis, By Commercial, 2017 and 2025
  • Figure 24 : End-use Vertical Comparison Matrix
  • Figure 25 : Global OTT Market Forecast, By End-use Vertical
  • Figure 26 : OTT Market CAGR (2017 – 2025) Analysis, By Country
  • Figure 27 : OTT Market Attractiveness Analysis, By Region
  • Figure 28 : North America OTT Market Revenue (US$ Bn) and Y-o-Y Forecast, 2017 – 2025
  • Figure 29 : North America OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 30 : North America OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 31 : North America OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 32 : North America OTT Market Value Share Analysis, By Country, 2017 and 2025
  • Figure 33 : North America OTT Market Attractiveness Analysis, By Business Model
  • Figure 34 : North America OTT Market Attractiveness Analysis, By Application
  • Figure 35 : North America OTT Market Attractiveness Analysis, By End-use Vertical
  • Figure 36 : North America OTT Market Attractiveness Analysis, By Country
  • Figure 37 : Europe OTT Market Revenue (US$ Bn) and Y-o-Y Forecast, 2017 – 2025
  • Figure 38 : Europe OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 39 : Europe OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 40 : Europe OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 41 : Europe OTT Market Value Share Analysis, By Country, 2017 and 2025
  • Figure 42 : Europe OTT Market Attractiveness Analysis, By Business Model
  • Figure 43 : Europe OTT Market Attractiveness Analysis, By Application
  • Figure 44 : Europe OTT Market Attractiveness Analysis, By End-use Vertical
  • Figure 45 : Europe OTT Market Attractiveness Analysis, By Country
  • Figure 46 : APAC OTT Market Revenue (US$ Bn) and Y-o-Y Forecast, 2017 – 2025
  • Figure 47 : APAC OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 48 : APAC OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 49 : APAC OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 50 : APAC OTT Market Value Share Analysis, By Country, 2017 and 2025
  • Figure 51 : APAC OTT Market Attractiveness Analysis, By Business Model
  • Figure 52 : APAC OTT Market Attractiveness Analysis, By Application
  • Figure 53 : APAC OTT Market Attractiveness Analysis, By End-use Vertical
  • Figure 54 : APAC OTT Market Attractiveness Analysis, By Country
  • Figure 55 : MEA OTT Market Revenue (US$ Bn) and Y-o-Y Forecast, 2017 – 2025
  • Figure 56 : MEA OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 57 : MEA OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 58 : MEA OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 59 : MEA OTT Market Value Share Analysis, By Country, 2017 and 2025
  • Figure 60 : MEA OTT Market Attractiveness Analysis, By Business Model
  • Figure 61 : MEA OTT Market Attractiveness Analysis, By Application
  • Figure 62 : MEA OTT Market Attractiveness Analysis, By End-use Vertical
  • Figure 63 : MEA OTT Market Attractiveness Analysis, By Country
  • Figure 64 : South America OTT Market Revenue (US$ Bn) and Y-o-Y Forecast, 2017 – 2025
  • Figure 65 : South America OTT Market Value Share Analysis, By Business Model, 2017 and 2025
  • Figure 66 : South America OTT Market Value Share Analysis, By Application, 2017 and 2025
  • Figure 67 : South America OTT Market Value Share Analysis, By End-use Vertical, 2017 and 2025
  • Figure 68 : South America OTT Market Value Share Analysis, By Country, 2017 and 2025
  • Figure 69 : South America OTT Market Attractiveness Analysis, By Business Model
  • Figure 70 : South America OTT Market Attractiveness Analysis, By Application
  • Figure 71 : South America OTT Market Attractiveness Analysis, By End-use Vertical
  • Figure 72 : South America OTT Market Attractiveness Analysis, By Country
  • Figure 73 : Global OTT Market Share Analysis (2017)

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