Our project capability starts from a simple update of a table in an existing report all the way through to identifying, measuring, and forecasting new opportunities in new markets. Our custom research studies provide specific in-depth market intelligence to position your company to succeed in a competitive market.
With more than seventy expert analysts, located in several different countries, we work closely with you to structure a study that will deliver the specific results needed to make key decisions on the future direction of your business.
Our standard reports cover nineteen industrial/technical categories worldwide. These reports are designed to present a broad analysis of a large market. Mini-custom reports are based on existing studies, but offer customer-specific custom data to analyze, understand, measure and forecast the areas within the broader market that relate directly to their business.
Sometimes, a more in-depth analysis of a subset of a specific market covered in an existing report is needed to supplement the original work. Or, a report may examine large geographic regions and a country by country breakout is needed. These are examples of some of our mini-custom reports. We also can update specific tables in an existing older report that will bridge the gap in time until a update of that entire study is published.
Major custom projects are structured by working directly with the BCC Research Custom Project team along with one or more of our experts. Confidentiality is maintained, starting with the initial conversations and prior to signing an NDA. Because we partner with individual experts who know your markets, have key market contacts, continually maintain updated resources on a monthly basis and employ proven forecast methodology, we have the proven ability to deliver objective research to formulate and support strategic business decisions that affect the growth and profitability of your company.
Analyze the supply chain, determine the best place to introduce a new product, find new markets for existing products, analyze the effect of new technology on existing markets, measure the competition based on the numbers from independent experts, find the best country in which to build new production facilities - these are some of the areas where our experts have provided the intelligence needed to make key decisions that result in profitability
A recent study for a major equipment manufacturer was designed to understand some specific global markets for three of their key product lines. There were two objectives: find the best opportunities in five specific global regions for profitable growth and to identify what technical advantages were needed for their products to compete in those markets.
The market analysis began with an analysis of the global value chain, with the key suppliers profiled. As part of the primary research tasks, information was gathered on the requirements of the companies that bought these product lines. This included what was needed in function that was not currently offered in the current market place.
The next step was to develop the market projections for individual products on a regional basis. These projections include a factor for socio-economic characteristics of the specific regions as well as data from multiple sources including proprietary reports and databases. The competitive assessment was organized alphabetically by company and included tables detailing the financial characteristics of each competitor, a description of the company's strategic focus and how the company positioned its products.
Statistical analysis was used to determine the constellation of economic activities that were the best leading indicators for each product line. Geographic markets were calibrated to the region's business cycle using the OECD Business Cycle Calculator tool.
The deliverables included a product database of each of the three major product lines and all the applications which required these products. The market analysis for each of those products, the regional analysis and the competition for each product in each product line, the competitors on a product and a regional basis were all in pivot tables. This information is updated on a quarterly basis. It is now possible to look at each product line, each product within the product line, and the region and measure how the company is doing compared to what is happening in each of those markets on a regional and application basis.
BCC Research analysts are experts in specific areas of industrial markets and technologies. Each is a professional participant in those specific markets. Each analyst maintains and continually updates resources to measure and monitor those markets. This results in a measurable quality and measurable results in all the custom research projects we undertake.
Call the BCC Research Custom Studies team at 1-781-205-2429 or e-mail: carol.laverty@bccresearch.com
