British American Tobacco p.l.c.

Company Overview

British American Tobacco Inc. (BAT) is a multinational company renowned as one of the world’s leading tobacco and nicotine product manufacturers. Founded in 1902, it has established itself as a key player in the industry, operating in over 200 markets globally. Its subsidiaries include Reynolds American, Imperial Tobacco Canada, Bentoel Group, Souza Cruz and many others. BAT’s success is attributed to its diverse portfolio of brands, including Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans, among others. With a commitment to innovation and sustainability, BAT has focused on developing reduced-risk products, investing significantly in research and development to create alternatives to reduce the health risks associated with smoking. Over the years, the company has expanded its offerings beyond traditional tobacco products, venturing into next-generation products like e-cigarettes, heated tobacco and oral tobacco.

Vuse is a brand of electronic cigarettes and vaping products owned by Reynolds American Inc., a subsidiary of British American Tobacco Inc. It has gained popularity as a prominent player in the e-cigarette market, offering a range of vaping devices and flavors. Vuse is known for its diverse product line, which includes rechargeable e-cigarettes, pre-filled cartridges and disposable vaping devices. These products are designed to provide an alternative to traditional cigarettes, aiming to offer adult smokers a potentially less harmful way to consume nicotine. Additionally, they offer a variety of flavors, catering to different tastes, including traditional tobacco, menthol, fruit and dessert-inspired options.

Financial Highlights (FY 2024)

Company's Business Segments

• Product : Vapour products, Heated Products, Modern oral products, Tobacco
• Service : Research and Development, Sustainability, Retail Partnerships, Others