Noom Inc.
Company Snapshot
Founded: 2008
Entity Type: Private
Region: U.S.
Headquarter: New Jersey, U.S.
Key Geographics: North America, Europe
Corporate Address: One Palmer Square, Suite 441, Princeton, New Jersey 08542 U.S. Tel. +1-(347)-687-8522 www.noom.com
Company Overview
Founded in 2008 by friends Artem Petakov and Saeju Jeong, Noom is a mobile health company that develops behavioral change programs that combine human coaches with personalized content to help people achieve their wellness goals. Users complete a questionnaire, download the Noom app, and are paired with a dedicated health coach and customized content that evolves based on their needs. Noom’s weight loss program includes daily informational articles, interactive challenges, food and weight logging, calorie tracking, and more. Noom currently has around 1,505 full-time employees working across the different regions. On December 27, 2022, Noom launched a book named “The Noom Mindset” about weight loss, growth of mindset, and much more.
Noom Inc. In News
Company's Business Segments
- Digital Health Platforms : The company provides a digital health platform for weight management, fitness, and mental wellness, using psychology, AI, and human coaching to help users build sustainable healthy habits through its mobile applications.
Applications/End User Industries
- Direct-to-Consumer (D2C) / Patients & Consumers
- Business-to-Business (B2B) / Corporates & Insurers / Healthcare Providers & Payers
BCC Research Beacon 