Press Releases

Haptics Technology Actuating Double-Digit Growth in Rambunctious Market

August 01, 2017

Additional Reports

Wellesley, Mass., Aug 01, 2017 – The progression of haptics technology from a motor-driven, hardware-based past to a material-driven, software-enabled future has positioned this technology at the forefront of information and communications technology innovation. According to a new BCC Research analysis, as devices increase in sophistication, haptic actuators and drivers will figure prominently, leading the global market for haptic technology to reach an estimated $6.6 billion and $12.8 billion in 2017 and 2022, respectively, with a 14.3% CAGR.

Haptic Technology: Applications and Global Markets reports that newer players are joining the thick haptic action due to the blossoming of use-cases. The past two years have witnessed remarkable improvements in the areas of nonconventional actuation. Companies like Ultrahaptics, which bank on ultrasonic waves, find their solution much closer to commercialization. But other companies are changing course, like Tactus, which has shifted toward enhancing the stylus writing experience as opposed to the button-on-demand creation technology the company originally championed.

The developments in actuation technologies has also compelled semiconductor device majors to recognize and address the non-homogeneity in operating environments and power requirements and make suitable changes and adjustments to their driver design philosophy.

Research Highlights

  • Quantum jumps in haptic actuation evolution, as evidenced by the increasing use of material-based designs instead of motor-based designs, have vastly changed user perception.
  • Designers, freed from the vagaries of power supply variations, are focusing on fine tuning, calibrating and targeting haptic feedback to achieve maximum impact.
  • The relentless market decline of eccentric rotating mass motor (ERM) actuators and drivers will be uniform across end-use applications.

“The unstoppable market decline of ERM actuators, the unexpected resilience of the linear resonant actuator in rough operating environments, and the emergence of wireless tactile technologies based on ultrasonic waves are significantly impacting the market,” says report author and BCC Research analyst Shalini Ramamurthy.

Editors and reporters who wish to speak with the analyst should contact Steven Cumming at steven.cumming@bccresearch.com.

Haptic Technology: Applications and Global Markets( IAS101B )
Publish Date: Jun 2017    

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