Monetization of Customer Data: Perspectives and Beyond

Target Date - October 2019| Publisher - BCC Publishing| Code - FIN003A

Monetization of Customer Data: Perspectives and Beyond

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Report Includes
  • An overview of customer data monetization
  • Information on biological and healthcare data and discussion of their uses
  • Assessment of advances in data analytics and artificial intelligence (AI) as driving forces to the data usage in novel areas
  • Explanation of why there is a need to establish balance between customer independence and business advantages
  • Coverage of government regulation and guidelines that impact data protection and privacy for all individual citizens
  • Review of recent developments and case studies related to data security
  • Comprehensive profiles of companies and start-ups entering this potential marketplace
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