Data Center Cooling Market - A Global and Regional Analysis: Focus on Application, Product, and Country - Analysis and Forecast, 2022-2027

Dec 2022| BIS709A| BIS Research

Report Highlights

Global Data Center Cooling Market to Reach $44.52 Billion by 2027

Market Segmentation:

Segmentation 1: by Application

  • IT and Telecom
  • Banking, Financial Services, and Insurance (BFSI)
  • Government and Public Sector
  • Manufacturing
  • Healthcare
  • Retail
  • Others

The IT and telecom segment is the dominating application segment. With the introduction of new technologies such as 5G, IoT, virtual and augmented reality, and artificial intelligence, the telecommunications industry is evolving to cater to huge data processing. As a result, telecom data centers are also transforming to handle high data volume and low latency needs. The banking, financial services, and insurance (BFSI) segment is expected to anticipate the highest growth rate due to being digitized, which involves utilizing the most cutting-edge technology, which will boost the data center usage, thereby augmenting the data center cooling solutions.

Segmentation 2: by Data Center Type

  • Hyperscale
  • Colocation
  • Enterprise
  • Edge Data Centers

The hyperscale segment is the dominating segment due to the demand for hyperscale data centers being driven by the need for more data and processing power.

Segmentation 3: by Solution

  • Air Cooling
  • Liquid Cooling
  • Free Cooling

The air cooling market segment is expected to dominate the global data center cooling market because the majority of data centers are old currently and still continue to use air conditioners and other air cooling systems. Additionally, the retrofit data centers also adopt air cooling technologies. However, liquid cooling is expected to witness the highest growth rate from 2022 to 2027 as it efficiently cools the data center area, which results in less usage of fans leading to better acoustics.

Segmentation 4: by Air Cooling

  • Air Conditioner
  • Air Handling Unit
  • Chiller
  • Cooling Tower
  • Economizer System
  • Others

Based on air cooling, the air conditioner segment dominates the data center cooling market as it supports keeping servers cool, enhancing airflow between the aisles, treating hot air from the servers, and keeping humidity at a suitable level. Air handling units witness the second-highest growth rate after air conditioners due to their ability to maintain the mandatory environmental conditions to guarantee optimal performance and reliability of the information technology equipment (ITE) hardware.

Segmentation 5: by Liquid Cooling

  • Indirect
  • Direct

Based on liquid cooling, the indirect segment is expected to dominate the global data center cooling market due to the fact that it is a highly efficient way to minimize energy usage while maximizing chilling capabilities. Moreover, the direct segment witnesses a higher growth rate due to emerging cooling solutions such as direct-to-chip and immersion.

Segmentation 6: by Indirect

  • In-Row
  • In-Rack

Based on indirect, the in-row segment dominates the data center cooling market as it can be used for small and highly densified data centers such as edge data centers. In-row cooling units implanted between the rows are standard for removing hot air generated from the back of rows and reducing air recirculation. Furthermore, it can directly impact energy costs and power usage. However, a higher growth rate can be anticipated for the in-rack segment as in-rack is the most precise cooling technology available, which operates in a closed relationship with the air conditioner.

Segmentation 7: by Direct

  • Direct-to-Chip
  • Immersion

In direct-to-chip cooling, the liquid coolant absorbs heat, evaporates into a vapor, and carries heat out of the IT equipment. Therefore, this is one of the most effective and efficient forms of heat removal from the data center components, as this system cools processors directly. Thus, the direct-to-chip segment captures a significant market share as compared to the immersion cooling segment, as the latter is an emerging technology that is expected to witness a considerable growth rate in the future. This is due to immersion cooling helping to reduce electricity consumption at a much larger scale than direct-to-chip cooling and giving a greater return on investment.

Segmentation 8: by Rack Density

  • Low Rack Density
  • Medium Rack Density
  • High Rack Density

The medium rack density (5-9 kW) captures the significant market size of the global data center cooling market. This is because around 46% of the data centers have adopted medium rack density. However, the high rack density segment is booming as it achieves better space utilization, and the response time of system failure is reduced significantly. A high rack-density data center usually consumes more than 9 kW of power; hence, it needs better airflow management to ensure efficient cooling, driving the overall data center cooling market.

Segmentation 9: by Region

  • North America - U.S., Canada, and Mexico
  • Europe - Germany, France, Spain, Netherlands, Italy, and Rest-of-Europe
  • China
  • U.K.
  • Asia-Pacific - India, Japan, Australia, Singapore, and Rest-of-Asia-Pacific
  • Rest-of-the-World - Middle East and Africa, and South America

North America is expected to have a massive demand for data center cooling technologies due to numerous data centers and the growing demand for innovative technologies and spending in the region.

Recent Developments in Global Data Center Cooling Market

  • In September 2022, one of the most research-intensive universities in Europe, University College Dublin, received data center cooling infrastructure from Schneider Electric. The IT infrastructure at universities can benefit from the scalable, effective, and resilient cooling provided by Schneider Electric's Uniflair In-Row Direct Expansion (DX) cooling solution.
  • In May 2022, the first commercial colocation provider in Asia, Digital Edge (Singapore) Holdings Pte Ltd., utilized StatePoint liquid cooling technology from Nortek Air Solutions, LLC, in its brand-new data center, NARRA1. To create the most energy and water-efficient data center in the nation, Digital Edge will utilize the sustainable cooling solution from Nortek Air Solutions, LLC
  • In April 2022, as part of a restructuring program to realign its manufacturing operations, increase profitability, and boost global competitiveness, MODINE MANUFACTURING COMPANY announced the intended closure of three North American plants producing cooling packages, charge-air coolers, and oil coolers.
  • In January 2022, Munters acquired EDPAC, an Irish company that makes air handling and cooling systems for data centers. Through the acquisition, Munters, a pioneer in energy-efficient data center cooling solutions in North America, expanded into Europe.

Demand – Drivers and Limitations

Following are the demand drivers for the data center cooling market:

  • High-Efficient Cooling Systems
  • Increasing Number of Data Centers and Spendings
  • Thermal Energy Recovery Conversion from Data Centers
  • Water Usage Effectiveness Driving Adoption of Alternate Cooling Solutions
  • Retrofitting to a Free Cooling Data Center

The market is expected to face some limitations, too, due to the following challenges:

  • High Investment Costs for Non-Conventional Cooling Systems
  • Air and Free Cooling Systems Adaption Complexities
  • Reliability Limitations with Immersion Liquid Cooling
  • Lack of Synergy between Hardware and Cooling Vendors
  • Infrastructure Development Gap between End Users and Data Centers

How can this report add value to an organization?

Product/Innovation Strategy: The product segment helps the reader understand the different types of cooling products available for deployment in the data center industry. Moreover, the study provides the reader with a detailed understanding of the different data center cooling products by application (IT and telecom, banking, financial services, and insurance, government and public sector, manufacturing, healthcare, retail, and others) and by data center types (hyperscale, colocation, enterprise, and edge data centers). Data center cooling technologies generate higher revenues when compared to conventional cooling practices. Therefore, the data center cooling business is a moderate investment and high revenue generating model.

Growth/Marketing Strategy: The global data center cooling market has seen major development by key players operating in the market, such as business expansion, partnership, collaboration, and joint venture. The favored strategy for the companies has been a business expansion to strengthen their positions in the data center cooling market. For instance, in September 2022, Powerbar iMPB was launched by Vertiv Group Corp. With full flexibility to position individual rack power connections, Vertiv Powerbar iMPB offers high-density power distribution while maximizing cooling airflow to IT equipment racks.

Competitive Strategy: Key players in the global data center cooling market analyzed and profiled in the study involve data center cooling product manufacturers that provide tools and technologies. Moreover, a detailed competitive benchmarking of the players operating in the global data center cooling market has been done to help the reader understand how players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.


  • High-performance workloads will continue to require more power per rack, which will, in turn, require more power and cooling. However, with the right cooling technology, businesses can save space in their data centers and lower their energy costs.
  • For efficient data center operations, smart technology such as artificial intelligence (AI) is used, which assists in automatic cooling control of the facility. Additionally, AI could identify issues with cooling systems before they fail and cause costly shutdowns. For instance, Google keeps its data centers cool without human intervention.

Impact of COVID-19

The lockdowns due to the pandemic affected economies around the world. Data centers were also impacted due to the COVID-19 pandemic restrictions. As a result of the pandemic, it is anticipated that the global data center cooling market is expected to grow faster in the future due to the increasing requirements to bolster IT execution, flexibility, and security across the globe. Therefore, corporations and big technology companies are adopting sustainable data center cooling technologies and systems to meet increasing data storage requirements.

Report Synopsis

Report Metrics Details
Base year considered 2022
Forecast period considered 2022-2027
Base year market size $20.31 Billion in 2022
Market size forecast $44.52 Billion by 2027
Growth rate 16.99%
Units considered $ Millions
Segments covered By Application, By Data Center Type, By Solution, By Air Cooling, By Liquid Cooling, By Indirect, By Direct, By Rack Density, By Region
Industry covered Energy and Power
Regions covered North America, Europe, Asia Pacific, Middle East and Africa, South America
Countries covered U.S., Canada, Mexico, France, Germany, Italy, Spain, Netherlands, Rest-of-Europe, U.K., China, Japan, India, Singapore, Australia, Rest-of-Asia Pacific, Rest-of-the-World
Companies studied
Asetek, Inc
Black Box
Condair Group
Delta Power Solutions
Nortek Air Solutions, LLC
Rittal GmbH & Co. KG
Schneider Electric
Vertiv Group Corp.

Global Data Center Cooling Market Industry Overview

The global data center cooling market accounted for $17.82 billion in 2021 and is expected to grow at a CAGR of 16.99% and reach $44.52 billion by 2027. The growth in the global data center cooling market is expected to be driven by the increasing number of data centers and government initiatives for energy-efficient data centers. The need to address the water scarcity issue has further resulted in the adoption of data center cooling technologies.

Market Lifecycle Stage

The data center cooling market is in a growth phase. Cooling is a standard part of data center operations as servers constantly run 24/7, which increases the core temperature, which, if not controlled, can lead to a data center outage. Excess heat and humidity can damage appliances and equipment, triggering them to malfunction and stop functioning. Hence, the need of the hour is to accommodate innovative data center cooling systems in retrofits or newly built data centers. Data center cooling involves the collective equipment, tools, techniques, systems, and processes that ensure standard temperatures and humidity levels inside a data center facility. Therefore, a growing number of data centers are resulting in a boost in the utilization of data center cooling techniques.

Key Market Players and Competition Synopsis

The companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.

The top segment players who are leading include data center service providers, which capture around 43.3% of the presence in the market.

Some of the prominent names established in this market are:

  • Asetek, Inc
  • Black Box
  • Condair Group
  • Danfoss
  • Delta Power Solutions
  • EVAPCO, Inc
  • Munters
  • Nortek Air Solutions, LLC
  • Rittal GmbH & Co. KG
  • Schneider Electric
  • Submer
  • Trane
  • Vertiv Group Corp.

Companies that are not a part of the above pool have been well represented across different sections of the report (wherever applicable).

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