Amusements Market Global Briefing 2018

Report Highlights

Including: Amusement Parks, Gambling

Covering: The Walt Disney Company, Las Vegas Sands, Universal Studios, MGM Resorts, Merlin Entertainment Group, Seaworld Entertainment, Vail Resorts, Six Flags Entertainment Corporation, Cedar Fair Entertainment Company, Compagniedesalpes

Research Methodology

The Business Research Company’s reports are based on the methodology below.

Data

Our datasets are created using a wide range of proprietary and public sources including leading government bodies, associations, trade journals, market intelligence reports and trade magazines. Data is modelled based on hard data, extrapolation, regression analysis based on known macro data inputs, interpolation between hard figures, comparisons with other geographies and markets, price estimations, and qualitative inputs. Data is triangulated within our unique market data model covering an exhaustive list of 200+ markets across 12 countries and 5 regions. Comparable data is used for sanity check and trend analysis. For example our global market value data is compared to unit sales and price data for the relevant market as well as relevant macro-economic datasets in order to establish validity.

Market Numbers –

Market value is defined as the revenues earned by organizations for products and services within the specified market. The break down by geography is revenue generated within the specific industry by organizations in the specified geography, irrespective of where they are produced.

Competitor Market Share Data

The competitor market share data is intended to represent the companies that gain the most revenues from the given market and the percentage share of the market that they hold. If a company derives most of its revenues from the market, its revenues are given in full. If a large part of the company's revenues come from other markets, only the division of the company which operates in this market is included. Where accurate information is not available on the revenues a company generates from the market its market share is not included, however a profile of the company may still be included if it is a significant competitor in the market.

Analysis

Analysis is drawn from our Consultants’ wide range of industry and research experience as well as public and proprietary sources. Consultants are trained in research techniques and ethics by the Market Research Society.

Verification Through Expert Interviews

Every year The Business Research Company carries out thousands of interviews with senior executives and industry experts across hundreds of markets. Through these interviews we develop our internal understanding of markets and geographies and cross reference our understanding of global markets with expert feedback utilizing ‘Delphic’ research methodologies.

Referencing

The Business Research Company prides itself on the quality and validity of its data and analysis. Our unique ‘end noted’ referencing approach allows the user to trace our market numbers and analysis back to the specific data sources they were derived from.

Note on Currency Conversions –

All currency conversions are done on the basis of 2016 exchange rates.