Sustainable Wire and Cable Market - A Global and Regional Analysis: Focus on End Users, Applications, Installation Type, Raw Material, Product Type, Voltage Type, Conductor Count, and Region - Analysis and Forecast, 2023-2032

Nov 2023| BIS835A| BIS Research

Report Highlights

Global Sustainable Wire and Cable Market Expected to Reach $79.06 Billion by 2032

Sustainable Wire and Cable Market Overview

The sustainable wire and cable market was valued at $14.67 billion in 2022, and it is expected to grow at a CAGR of 18.74% to reach $79.06 billion by 2032. The growth in the sustainable wire and cable market is expected to be driven by the rising popularity of environmental regulations and consumer demand for eco-friendly products, increasing environmental regulations and government initiatives to reduce carbon emissions.

Market Lifecycle Stage

The global wire and cable industry is undergoing a significant transformation driven by the growing emphasis on sustainability, environmental concerns, and technological advancements. The wire and cable market is critical in various sectors, including renewable energy systems, building and construction, telecommunications and data centers, industrial applications, transportation infrastructure, healthcare facilities, and others.

Sustainability is becoming a central focus within this market, driven by environmental regulations and consumer demand for eco-friendly products. Growing demand for energy-efficient solutions is fueling the adoption of eco-friendly cables in the construction and infrastructure sectors. Technological advancements, such as the development of recyclable and biodegradable materials, are driving innovation in sustainable wire and cable production.

However, sustainable wire and cable products can be more expensive than traditional options, posing a financial barrier to their adoption. The efficient disposal and recycling of sustainable cables can be challenging due to limited infrastructure in some regions. Furthermore, some applications, such as power, require specific properties that are difficult to achieve with eco-friendly materials.

The sustainable wire and cable market is expected to experience steady growth as sustainability becomes a more significant consideration for consumers and businesses. Ongoing research and development are likely to lead to the creation of cost-effective and high-performance sustainable cable solutions. Companies are increasingly working together to overcome challenges and develop sustainable alternatives.


The sustainable wire and cable market is driven by several factors, such as the rising demand from the renewable energy sector, the growth of smart and green infrastructure, and increasing government focus on carbon neutrality to offset carbon emissions.

Sustainable wire and cable manufacturers are working toward the development of eco-friendly and low-smoke halogen-free products through significant investment in research and development (R&D) and partnerships with other key stakeholders in the wire and cable ecosystem. These manufacturers are collaborating with other important wire and cable industry stakeholders to work collectively on sustainable solutions. Such partnerships can help drive innovation and promote sustainability throughout the industry. Moreover, governments are emphasizing the importance of sustainability and are offering incentives, subsidies, and policies to encourage the use of eco-friendly products. This can further boost the demand for sustainable wire and cable products during the forecast period.

Market Segmentation:

Segmentation 1: by End User

  • Renewable Energy Systems
  • Building and Construction
  • Telecommunications and Data Centers
  • Industrial Applications
  • Transportation Infrastructure
  • Healthcare Facilities
  • Others

Segmentation 2: by Application

  • Power
  • Data Transmission and Communication

Segmentation 3: by Installation Type

  • Overhead
  • Underground
  • In-System

Based on the end user, the building and construction industry is expected to be dominant in the sustainable wire and cable market. The construction sector is increasingly focusing on sustainability and green building practices. Sustainable wire and cable solutions are vital components in constructing eco-friendly and energy-efficient buildings. Many countries have implemented strict energy efficiency standards and regulations for buildings. Sustainable wires and cables play a crucial role in meeting these requirements by reducing energy loss and supporting smart building technologies. Homeowners, tenants, and investors are showing a growing preference for sustainable buildings, driving the adoption of sustainable wire and cable solutions in residential and commercial construction. Ongoing innovations in materials and designs are making it easier for the construction industry to incorporate sustainable wire and cable solutions without compromising performance.

Segmentation 4: by Raw Material

  • Metallic
    • Copper
    • Aluminum
    • Others
  • Non-Metallic
    • Bio-Based Polymers
    • Recycled Polymers and Plastics

Segmentation 5: by Product Type

  • Fiber Optic Cables
  • Coaxial Cables
  • Enameled/Magnet Cables
  • Power Cables
  • Signal and Control Cables
  • Telecom and Data Cables
  • Others

Segmentation 6: by Voltage Type

  • Low Voltage
  • Medium Voltage
  • High Voltage

Segmentation 7: by Conductor Count

  • Single Conductor
  • Multi Conductor

Among the various product types, signal and control cables are commonly used. These cables are designed for transmitting low-energy electrical signals and control signals in various applications. The choice of sustainable signal and control cables depends on factors such as environmental considerations, performance requirements, and the application's specific needs. Sustainability in the wire and cable market involves various aspects, including responsible sourcing of materials, energy-efficient manufacturing processes, and recyclability. Manufacturers and customers increasingly prioritize environment-friendly cable products to reduce their ecological footprint and meet sustainability goals.

Segmentation 8: by Region

  • North America
  • Europe
  • U.K.
  • China
  • Asia-Pacific and Japan
  • Rest-of-the-World

North America is anticipated to be a leading and influential region in the sustainable wire and cable market. This dominance could be due to various factors, including market demand, technological advancements, regulatory initiatives, and a growing emphasis on sustainability. North America, particularly the U.S. and Canada, has seen the implementation of strict environmental regulations and standards. This has encouraged industries to adopt more sustainable practices, including the use of eco-friendly wire and cable solutions. There is a rising awareness of environmental issues and sustainability among businesses and consumers in North America. Many organizations are making efforts to reduce their carbon footprint and choose sustainable products and solutions.

Recent Developments in the Sustainable Wire and Cable Market

  • In April 2023, Prysmian Group, which is a global leader in telecom and energy systems, launched optical communications cables that have been recognized as ecologically friendly. These cables are identified with the new, exclusive ECO CABLE green product label from Prysmian Group.
  • In June 2020, Alpha Wire launched Metric EcoWire to the EcoGen line of 100% recyclable wires and cables.
  • In October 2023, AFL, which is a subsidiary of Fujikura Ltd. and a world leader in optical fiber network infrastructure, announced the construction of a cutting-edge, environment-friendly manufacturing facility in Poland to fulfill the region's rapidly expanding bandwidth needs.
  • In July 2023, Avient Corporation announced that it is expanding its UL-certified Syncure XLPE Cross-Linkable Polyethylene Formulations production in Europe with the aim of supporting sustainable infrastructure and reducing lead times of production for customers worldwide.
  • In October 2022, Polycab India Limited launched a new campaign in collaboration with Ogilvy India to demonstrate how Polycab’s extra-safe green wires are built to take even the non-anticipated load.

Report Synopsis

Report Metrics Details
Base year considered 2023
Forecast period considered 2023-2032
Base year market size $16.85 Billion in 2023
Market size forecast $79.06 Billion by 2032
Growth rate 18.74%
Units considered $ Billion
Segments covered By End-user, By Application, By Installation Type, By Raw Material, By Product Type, By Voltage Type, By Conductor Count, By Region
Industry covered Advanced Materials & Chemicals
Regions covered North America, Europe, Asia-Pacific and Japan
Countries covered U.S., Canada, Mexico, Germany, Spain, France, Italy, Rest-of-Europe, U.K., China, Asia-Pacific and Japan, Japan, South Korea, India, Rest-of-Asia-Pacific and Japan, Rest-of-the-World
Companies studied
  • Prysmian Group
  • TFKable
  • Polycab India Limited
  • Hueson Corporation
  • Havells India Ltd.
  • PSP Dynamic Limited
  • SINBON Electronics Co., Ltd.
  • Encore Wire Corporation
  • LAPP Group
  • Alpha Wire
  • Philatron Wire and Cable
  • SAB Brockskes GmbH & Co. KG
  • Fujikura Ltd.
  • Oki Electric Cable Co., Ltd.

Demand - Drivers and Limitations

Following are the demand drivers for the sustainable wire and cable market:

  • Rising Demand from Renewable Energy Sector
  • Growth of Smart and Green Infrastructure
  • Increasing Government Focus on Carbon Neutrality to Offset Carbon Emissions

Following are the limitations of the sustainable wire and cable market:

  • Lower Adoption Rate Owing to High Price and Lack of Suitable Technologies
  • Limited Infrastructure for Material Recycling
  • Limited Availability of Sustainable Materials and its Related Standardization Challenges

How can this report add value to an organization?

Product/Innovation Strategy: The product/innovation section helps to create winning products, choose the right unmet needs, target the right customer group, and compete with substitute products. The product strategy helps the readers understand the different aftermarket solutions provided by the industry participants.

Growth/Marketing Strategy: The sustainable wire and cable market is growing at a significant pace and holds enormous opportunities for market players. Some of the strategies covered in this segment are product launches, partnerships, collaborations, business expansions, and investments. The companies' preferred strategy has been product launches, partnerships, and collaborations to strengthen their positions in the global sustainable wire and cable market.

Competitive Strategy: The key players in the sustainable wire and cable market analyzed and profiled in the study include sustainable wire and cable manufacturers, raw material suppliers, and wholesalers and distributors. Moreover, a detailed competitive benchmarking of the players operating in the sustainable wire and cable industry has been done to help the reader understand the ways in which players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.

Key Market Players and Competition Synopsis

The companies that are profiled have been selected based on inputs gathered from primary experts and analyzing company coverage, product portfolio, and regional presence.

Some of the prominent names in this market are:

  • Prysmian Group
  • Polycab India Limited
  • Hueson Corporation
  • TFKable
  • PSP Dynamic Limited
  • SINBON Electronics Co., Ltd.
  • Encore Wire Corporation
  • Havells India Ltd.
  • Alpha Wire
  • LAPP Group
  • SAB Bröckskes GmbH & Co. KG
  • Philatron Wire and Cable
  • Fujikura Ltd.
  • Oki Electric Cable Co., Ltd.

Other related companies in the sustainable wire and cable market are:

  • Galaxy Wire & Cable, Inc.
  • glostercable
  • Axon' Cable
  • Nexans
  • Champlain Cable Corporation

Companies that are not a part of the aforementioned pool have been well-represented across different sections of the report (wherever applicable).

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