Episode 28: The future of Smart Packaging with CPI

How much thought do you give to the packaging that inevitably comes with your order? Not much? Well, get ready to start looking at it differently. Did you know that, what is affectionately known as "smart packaging" is more than just being able to track your goods with extremely high accuracy? It's much more personal than that. It's about automatically re-ordering goods when you start to get low and enabling your doctor to monitor your parent's pill intake, all without you needing to think about it. It's also about allowing people to know if the Covid-test, or vaccine they're about to take is the real deal or a counterfeit. It's about monitoring the temperature of every single bottle individually. It's about providing companies with a real shot at sustainability. It's about the future. With us this week is Dr. Alex Cole, Head of Strategic marketing for CPI, a leading independent technology innovation center that acts as a catalyst for bringing innovative ideas and research into the marketplace. Join us as we talk about the world of smart packaging, its possibilities and what the future is bound to look like.


Clara Mouawad

Clara is the Content Specialist at BCC Research, where she spends her time writing blogs and white papers, designing graphics and thinking up ways BCC can take over the world...like with a podcast.

A world traveler (less so during COVID19, of course), marketing whiz and always thirsty for knowledge, Clara finds innovators in a variety of fields and asks the question that our listeners want to know: How will this industry, technology or company shape how we live and work in the future?

Episode Timeline

  • [00:29]Introducing the world of smart packaging and CPI
  • [01:45]Alex's story and what led him to CPI
  • [03:32]CPI's mission and where smart packaging fits into it
  • [04:26]The difference between smart, intelligent and active packaging
  • [07:20]Smart packaging in the pharmaceutical industry
  • [13:13]The impact of smart packaging on supply chain logistics
  • [18:21]Case study of smart packaging in technology application
  • [20:42]The impact of Covid-19 on CPI & smart packaging
  • [23:40]On innovations in the industry
  • [28:32]The future of smart packaging in the next 10-15 years