U.K. Car Rental Market

Publish Date: Jun 2022

Report Code: FMI1688A

Publisher: Future Markets Insights

Single User License: $2999

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Report Highlights

U.K. car rental market is going through a phase of evolution with increasing popularity and innovations diversifying the marketplace. The U.K. car rental market is showing a stable growth as compared to its European counterparts. The booming leisure tourism industry and the increasing number of tourists in the U.K. are expected to drive the car rental market in this area. However, this car rental market is supposed to suffer more due to the improved public transport in some of the areas in the U.K. The majority of the U.K. car rental market is occupied by the top five players with a negligible presence of independent operators.

Car Rental in the UK: Drivers and Restraints

The major car rental companies in U.K. provide a broad range of vehicle options for the customers including SUVs, MPVs, saloons, etc. In addition to this, they also offer loyalty benefits for repeat customers. A few companies allow members to collect the reward points after every booking and avail them for free rental days, while some companies’ loyalty programs offer exciting benefits such as express pick up and drop services, free weekend hire rewards, and discount coupons. Such attractions are expected to drive the U.K. car rental market. However, in the current age of the internet, it is very easy to find a whole array of online negative reviews for major car rental players. The complaints posted by few customers regarding the excessive cost charged for minimal vehicle damage or other hidden charges etc. is becoming a major factor for customers to move away from such companies. These rental companies personally advise their customers to inspect and photograph the car from every possible angle before driving off and also recommended to purchase extra insurance, which is changing the consumer's mentality to think that Car rental services are more trouble than its worth. The other aspects of additional charges such as drivers under 25, child seats, collision damage waivers, and fuel can make the cost double of what is originally quoted.

The other car rental options in the U.K. includes the direct hiring of cars from dealerships. Few of the major car dealership companies in U.K. offer this facility, including one-way hires. Some of the large dealer groups in the U.K. offer the hiring of cars of all makes and models at lower prices as compared to the other leading car rental players. There are several other independent companies which also provide commercial vehicles on hire. These players provide car rental services at competitive prices.  

The improvements made to the public transport methods in the country and the trend of increasing interest in car sharing clubs is anticipated to slow down the growth of the car rental market in the U.K. over the forecast period. The various government initiatives such as high-speed II railway project which is likely to connect London with the West Midlands could negatively impact the car rental market in the U.K.

Despite some drawbacks present, the overall car rental market in the U.K. is expected to increase, owing to the recent market developments and adoption of innovative hire alternatives. Some of the other rental options include car hiring services provided by cab aggregators, which uses smartphone facility and uses the GPS to connect the customers to the local drivers. This system is expected to offer new growth opportunities to the traditional cab market due to demand for car rentals for short term, and also from the under 25 age group customers who may find the standard car rental tariffs expensive. The unceasing growth experienced by the car rental market in the U.K. in the past few years is expected to continue further with improvements in the services offered to customers. 

What Can Readers Expect from this Report?

  • An overview of the sector, including the key factors that have shaped patterns and demand
  • Not just data, but insights that you can incorporate in your strategic decision making
  • Nuanced underlying factors that influence consumer behaviour
  • Data points to understand the past, analyse the present, and project the future
  • Trends that will impact the sector in the short- and long-term
  • Deeper understanding of the target audience, their motivations, aspirations, and expectations from service providers

Report Synopsis

Report Metrics Details
Base year considered 2022
Forecast period considered 2022-2032
Units considered $ Million
Segments covered By Car Type, By End Use, By Booking Mode, By Sector
Industry covered Consumer Product
Countries covered U.K.
Companies studied
  • The Hertz Corporation,
  • SP AutoReisen Rent a Car SL,
  • Alamo Rent a Car,
  • Enterprise Rent-A-Car,
  • Avis Rent A Car System, LLC,
  • Cicar,
  • Thrifty Car Rental,
  • Dollar Rent A Car, Inc.
  • Europcar Mobility Group,
  • Budget Rent a Car System, Inc., and others

Car Rental in the UK: Key Players

The car rental market in the U.K. has several major as well as small operators. However, despite the rise in several alternative rental formats, more than half of the car rental market in the U.K. is acquired by the top five players. Enterprise Rent a Car is the largest player in the U.K. car rental market followed by Eurocar and National Car Rental. The Avis and Hertz are some of the other main players operating in the U.K. car rental market which offers its services at a huge range of locations across the country and the world. All these companies present in the U.K. car rental market offer a broad variety of vehicles including saloons, superminis, vans, MPVs, SUVs and 4x4s. The mechanical reliability and fuel economy of these extremely well-maintained and upgraded rental cars inspires the peace of mind of the customers.

This comprehensive report equips readers with lucid information and analysis on the sector. Future Market Insights’ experienced travel and tourism analysts bring to you accurate and unbiased information to help you make crucial decisions with confidence.

The report offers a 360° view – bringing to the fore key drivers, restraints, opportunities, and challenges prevailing in the sector. To offer readers actionable insights, detailed information on historical trends, current scenario, and future projections is provided in the report. 

The report specifically focusses on the leading companies operating in this sector, highlighting their key developmental strategies. A holistic analysis of the leading players is highlighted to help decision makers understand the overall competitive landscape.

  • Table 1 : U.K. Car Rental Market Value (US$ Mn) Forecast, By Car Type, 2017–2032
  • Table 2 : U.K. Car Rental Market Value (US$ Mn) Forecast, By End Use, 2017–2032
  • Table 3 : U.K. Car Rental Market Value (US$ Mn) Forecast, By Booking Mode, 2017–2032
  • Table 4 : U.K. Car Rental Market Value (US$ Mn) Forecast, By Sector, 2017–2032
  • Figure 1 : U.K. Car Rental Market Value (US$ Mn), 2017-2021
  • Figure 2 : U.K. Car Rental Market Absolute $ Opportunity Value (US$ Mn), 2022-2032
  • Figure 3 : U.K. Car Rental Market Value (US$ Mn) Forecast, 2022-2032
  • Figure 4 : U.K. Car Rental Market Share and BPS Analysis by Car Type, 2022 & 2032
  • Figure 5 : U.K. Car Rental Market Y-o-Y Growth (%) Projections by Car Type, 2022-2032
  • Figure 6 : U.K. Car Rental Market Attractiveness by Car Type, 2022-2032
  • Figure 7 : U.K. Car Rental Market Share and BPS Analysis by End Use, 2022 & 2032
  • Figure 8 : U.K. Car Rental Market Y-o-Y Growth (%) Projections by End Use, 2022-2032
  • Figure 9 : U.K. Car Rental Market Attractiveness by End Use, 2022-2032
  • Figure 10 : U.K. Car Rental Market Share and BPS Analysis by Booking Mode, 2022 & 2032
  • Figure 11 : U.K. Car Rental Market Y-o-Y Growth (%) Projections by Booking Mode, 2022-2032
  • Figure 12 : U.K. Car Rental Market Attractiveness by Booking Mode, 2022-2032
  • Figure 13 : U.K. Car Rental Market Share and BPS Analysis by Sector, 2022 & 2032
  • Figure 14 : U.K. Car Rental Market Y-o-Y Growth (%) Projections by Sector, 2022-2032

Future Market Insights is the premier provider of market intelligence and consulting services, serving client in over 160 countries. FMI is headquartered in London, the global financial capital and has delivery centers in the U.S. and India. FMI's research and consulting services help businesses around the globe navigate the challenges in a rapidly evolving marketplace with confidence and clarity. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. We continuously track emerging trends and events in a broad range of end industries to ensure that our clients prepare for the evolving needs of their customers. FMI's team of over 200 research analysts provides market intelligence at global, regional, and country levels. Our analysts are committed to provide independent insights, relying on our cognitive training modules, which conditions them to look at data objectively and unbiasedly. Others you can use from the file Allen just shared when those will be made live.

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U.K. Car Rental Market