Global Market Study on Online Advertising: Rise in Adoption of Email and Content Marketing Positively Impacting Demand for Digital Advertising

May 2021| PMR1626A| Persistence Market Research

Report Highlights

Online Advertising Market - Report Scope

A new research study by Persistence Market Research on the online advertising market offers a close look at the evolving aspects of the market, as well as the dynamics impacting market growth. The research study focuses on key developments that have made their mark on the market, and other developments that are on the cards. The report talks about various macro- and micro-economic factors responsible for having an in-depth impact on the growth of the market over the forecast period of 2021 to 2031.

A direct market overview provides the growth scenario and market potential with maximum precision, which is adjudged with suitable assumptions. The report features unique and relevant factors that are likely to have a significant impact on the sales of online advertising during the forecast period. This report includes a detailed and considerable amount of information, which will help new manufacturers and service providers in the most comprehensive manner for better understanding.

Several stakeholders in the market can rely on the data offered in this research study, and delve into pragmatic decision-making. Moreover, information offered in the report also helps new market entrants in expanding their bases in this space.

The report elaborates historical and current trends molding the growth of the online advertising market. The performance journey of the market has been drawn and analyzed in way that the lucrative side is evident to readers. The competitive landscape presented in the report gives a detailed outlook of the profiles of key companies operating in the market, along with their differential strategies and key focus areas.

Market Segmentation

Persistence Market Research’s study offers a detailed market segmentation, where in, key segments have been discussed in detail. The segmentation of the market has been offered on the basis of ad format, platform, vertical, and region. Every segment has been analyzed in detail, and data pertaining to the growth of each segment has been included in the study.

Ad Format

  • Social Media Advertising
  • Search Engine Advertising (including PPC)
  • Email Marketing
  • Display Advertising
  • Native Advertising
  • Others

Platform

  • Mobile
  • Web/Desktop

Vertical

  • Automotive
  • Healthcare & Medical
  • Retail & CPG
  • Education
  • Media & Entertainment
  • BFSI
  • Travel & Hospitality
  • Telecom
  • Others

Region

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa

Key Questions Answered in Report

The research study on the online advertising market offers inclusive insights about the growth of the market in the most comprehensible manner for the better understanding of users. Key insights offered in the report answer some of the most salient questions that assist stakeholders in gauging all emerging possibilities.

  • How has the online advertising market progressed over the last 5 years?
  • What are some prominent opportunities in the market?
  • What are the competitive trends and recent developments in the online advertising market?
  • What are the significant opportunities, challenges, and improvements for market players?
  • What are the underlying macroeconomic factors impacting the demand for online advertising?
  • How has the market structure developed over the last few years?

Research Methodology

A unique and promising research methodology forms the base of the online advertising market report for the forecast period. The report has been prepared after comprehensive analysis of market happenings, and then, riveting insights have been compiled meticulously. The research methodology has been a two-step process that comprises primary and secondary researches. Key stakeholders, which include manufacturers, suppliers, and distributors, and experts of several designations, including executive vice presidents, directors, service engineers, technical advisors, GM marketing professionals, and sales professionals have been interviewed.

Secondary sources referred to garner report findings include investor presentations of manufacturers, World Bank, and many other credible sources.

  • Table 1 : Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 2 : Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 3 : Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 4 : Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Region, 2016-2031
  • Table 5 : North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 6 : North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 7 : North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 8 : North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 9 : North America Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Table 10 : Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 11 : Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 12 : Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 13 : Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 14 : Latin America Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Table 15 : Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 16 : Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 17 : Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 18 : Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 19 : Europe Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Table 20 : East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 21 : East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 22 : East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 23 : East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 24 : East Asia Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Table 25 : South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 26 : South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 27 : South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 28 : South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 29 : South Asia & Pacific Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Table 30 : Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016-2031
  • Table 31 : Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016-2031
  • Table 32 : Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016-2031
  • Table 33 : Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016-2031
  • Table 34 : Middle East & Africa Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020
  • Figure 1 : Global Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 2 : Global Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 3 : Global Online Advertising Market Size (US$ Bn) and Y-o-Y Growth Rate from 2021-2031
  • Figure 4 : Global Online Advertising Market Absolute $ Opportunity from 2021-2031
  • Figure 5 : Global Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 6 : Global Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 7 : Global Online Advertising Market Market Attractiveness by Ad Format
  • Figure 8 : Global Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 9 : Global Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 10 : Global Online Advertising Market Market Attractiveness by Platform
  • Figure 11 : Global Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 12 : Global Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 13 : Global Online Advertising Market Market Attractiveness by Vertical
  • Figure 14 : Global Online Advertising Market Market Share Analysis by Region - 2021-2031
  • Figure 15 : Global Online Advertising Market Y-o-Y Growth Comparison by Region, 2021-2031
  • Figure 16 : Global Online Advertising Market Market Attractiveness by Region
  • Figure 17 : North America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 18 : Latin America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 19 : Europe Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 20 : East Asia Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 21 : South Asia & Pacific Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 22 : Middle East & Africa Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 23 : North America Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 24 : North America Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 25 : North America Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 26 : North America Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 27 : North America Online Advertising Market Market Attractiveness by Ad Format
  • Figure 28 : North America Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 29 : North America Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 30 : North America Online Advertising Market Market Attractiveness by Platform
  • Figure 31 : North America Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 32 : North America Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 33 : North America Online Advertising Market Market Attractiveness by Vertical
  • Figure 34 : North America Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 35 : North America Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 36 : North America Online Advertising Market Market Attractiveness by Country
  • Figure 37 : U.S. Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 38 : Canada Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 39 : Latin America Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 40 : Latin America Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 41 : Latin America Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 42 : Latin America Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 43 : Latin America Online Advertising Market Market Attractiveness by Ad Format
  • Figure 44 : Latin America Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 45 : Latin America Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 46 : Latin America Online Advertising Market Market Attractiveness by Platform
  • Figure 47 : Latin America Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 48 : Latin America Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 49 : Latin America Online Advertising Market Market Attractiveness by Vertical
  • Figure 50 : Latin America Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 51 : Latin America Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 52 : Latin America Online Advertising Market Market Attractiveness by Country
  • Figure 53 : Brazil Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 54 : Mexico Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 55 : Rest of Latin America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 56 : Europe Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 57 : Europe Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 58 : Europe Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 59 : Europe Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 60 : Europe Online Advertising Market Market Attractiveness by Ad Format
  • Figure 61 : Europe Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 62 : Europe Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 63 : Europe Online Advertising Market Market Attractiveness by Platform
  • Figure 64 : Europe Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 65 : Europe Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 66 : Europe Online Advertising Market Market Attractiveness by Vertical
  • Figure 67 : Europe Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 68 : Europe Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 69 : Europe Online Advertising Market Market Attractiveness by Country
  • Figure 70 : Germany Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 71 : Italy Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 72 : France Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 73 : U.K. Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 74 : Spain Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 75 : Benelux Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 76 : Russia Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 77 : Rest of Europe Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 78 : East Asia Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 79 : East Asia Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 80 : East Asia Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 81 : East Asia Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 82 : East Asia Online Advertising Market Market Attractiveness by Ad Format
  • Figure 83 : East Asia Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 84 : East Asia Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 85 : East Asia Online Advertising Market Market Attractiveness by Platform
  • Figure 86 : East Asia Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 87 : East Asia Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 88 : East Asia Online Advertising Market Market Attractiveness by Vertical
  • Figure 89 : East Asia Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 90 : East Asia Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 91 : East Asia Online Advertising Market Market Attractiveness by Country
  • Figure 92 : China Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 93 : Japan Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 94 : South Korea Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 95 : South Asia & Pacific Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 96 : South Asia & Pacific Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 97 : South Asia & Pacific Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 98 : South Asia & Pacific Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 99 : South Asia & Pacific Online Advertising Market Market Attractiveness by Ad Format
  • Figure 100 : South Asia & Pacific Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 101 : South Asia & Pacific Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 102 : South Asia & Pacific Online Advertising Market Market Attractiveness by Platform
  • Figure 103 : South Asia & Pacific Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 104 : South Asia & Pacific Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 105 : South Asia & Pacific Online Advertising Market Market Attractiveness by Vertical
  • Figure 106 : South Asia & Pacific Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 107 : South Asia & Pacific Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 108 : South Asia & Pacific Online Advertising Market Market Attractiveness by Country
  • Figure 109 : India Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 110 : ASEAN Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 111 : Australia & New Zealand Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 112 : Rest of South Asia &PacificOnline Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 113 : Middle East & Africa Online Advertising Market Value (US$ Bn), 2016-2020
  • Figure 114 : Middle East & Africa Online Advertising Market Value (US$ Bn), 2021-2031
  • Figure 115 : Middle East & Africa Online Advertising Market Market Share Analysis by Ad Format- 2021 & 2031
  • Figure 116 : Middle East & Africa Online Advertising Market Y-o-Y Growth Comparison by Ad Format, 2021-2031
  • Figure 117 : Middle East & Africa Online Advertising Market Market Attractiveness by Ad Format
  • Figure 118 : Middle East & Africa Online Advertising Market Market Share Analysis by Platform- 2021 & 2031
  • Figure 119 : Middle East & Africa Online Advertising Market Y-o-Y Growth Comparison by Platform, 2021-2031
  • Figure 120 : Middle East & Africa Online Advertising Market Market Attractiveness by Platform
  • Figure 121 : Middle East & Africa Online Advertising Market Market Share Analysis by Vertical- 2021 & 2031
  • Figure 122 : Middle East & Africa Online Advertising Market Y-o-Y Growth Comparison by Vertical, 2021-2031
  • Figure 123 : Middle East & Africa Online Advertising Market Market Attractiveness by Vertical
  • Figure 124 : Middle East & Africa Online Advertising Market Market Share Analysis by Country - 2021-2031
  • Figure 125 : Middle East & Africa Online Advertising Market Y-o-Y Growth Comparison by Country, 2021-2031
  • Figure 126 : Middle East & Africa Online Advertising Market Market Attractiveness by Country
  • Figure 127 : GCC Countries Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 128 : Turkey Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 129 : South Africa Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 130 : Rest of MEA Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016-2031
  • Figure 131 : U.S. Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 132 : Canada Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 133 : Brazil Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 134 : Mexico Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 135 : Germany Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 136 : Italy Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 137 : France Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 138 : U.K. Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 139 : Spain Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 140 : BENELUX Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 141 : Russia Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 142 : China Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 143 : Japan Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 144 : South Korea Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 145 : India Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 146 : ASEAN Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 147 : Australia & New Zealand Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 148 : GCC Countries Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 149 : Turkey Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031
  • Figure 150 : South Africa Incremental Opportunity (US$ Mn) Analysis, 2021 - 2031

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